HOUSTON – March 12, 2024 – PickleJar Entertainment Group (OTC:NREG f/k/a NewRegen, Inc.), a leading Texas-based music and entertainment software company, today congratulates its board member and esteemed advertising sales executive, Judy Lakin, on her appointment at Audacy as General Sales Manager in Houston, TX. Mrs. Lakin has been a vital part of PickleJar’s Board of Directors since July of 2021, contributing to the diversity of thought leadership within the executive team by way of expertise in advertising, brand partnership, and sales management.

As a six-time recipient of the Media Alliance Award, including the 2019 Silver Star of Excellence, her successful track record of more than 25 years of experience in high-profile leadership positions with nationally-recognized sales achievements from the media, marketing and advertising industries. Judy was inducted into the 2021Texas Radio Hall of Fame.

"Judy is an advertising industry leader and respected advocate, credited as a trailblazer and helping to set the standard for outstanding women in advertising, marketing and the media. Her commitment to guiding sales effectiveness and strategic partnerships has greatly contributed to the success of PickleJar, and I believe this opportunity with Audacy will be just as valuable in bringing innovative sales management and creative programming concepts to the industry. Congratulations!” said Jeff James, PickleJar’s Chief Executive Officer.

Mrs. Lakin serves on boards of various charitable organizations such as Snowdrop Foundation, as Executive Board of Directors for the Advertising Education Foundation of Houston, on the Executive Board for Houston Media Classic, as Board Member for Made A Masterpiece and as a Lifetime Member of the Houston Livestock Show and Rodeo and as an esteemed member of the Country Radio Board of Directors.

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ABOUT PICKLEJAR HOLDINGS

PickleJar unlocks the potential of shared entertainment experiences through an integrated suite of software and services designed to inspire human creativity and enrich lives. Developed for era of social commerce, we continuously work to advance tools to unify the touchpoints of Fan engagement with emerging Artists, mid-sized venues, and global brands. By embedding secure payment technology, data intelligence and content distribution, PickleJar’s innovative Artist promotion programs, Venue Managed Services and wide range of mobile apps create a 360° view of how Fans and Patrons connect with the music and moments that matter most.

Information about Forward-Looking Statements

This press release contains “forward-looking statements” that include statements regarding expected financial performance and growth information relating to future events. Forward-looking statements include statements with respect to beliefs, plans, objectives, goals, expectations, anticipations, assumptions, estimates, intentions, and future performance, and involve known and unknown risks, uncertainties and other factors, which may be beyond the control of the Company and its officers and managers, and which may cause actual results, performance or achievements to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. Forward-looking statements should not be read as a guarantee of future performance or results and will not necessarily be accurate indications of the times at, or by which, that performance or those results will be achieved. Forward-looking statements are based on information available at the time they are made and/or management’s good faith belief as of that time with respect to future events and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in, or suggested by, the forward-looking statements. Important factors that could cause these differences include, but are not limited to; inability to gain or maintain licenses, reliance on unaudited statements, the Company’s need for additional funding, governmental regulation of the cannabis industry, the impact of competitive products and pricing, the demand for the Company’s products, and other risks that are detailed from time-to-time in the Company’s filings with the United States Securities and Exchange Commission. All statements other than statements of historical fact are statements that could be forward-looking statements. You can typically identify these forward-looking statements through use of words such as “may,” “will,” “can” “anticipate,” “assume,” “should,” “indicate,” “would,” “believe,” “contemplate,” “expect,” “seek,” “estimate,” “continue,” “plan,” “point to,” “project,” “predict,” “could,” “intend,” “target,” “potential,” and other similar words and expressions of the future. PickleJar expresses its expectations, beliefs and projections in good faith and believes that its expectations reflected in these forward-looking statements are based on reasonable assumptions. However, there is no assurance that these expectations, beliefs and projections will prove to have been correct. Such statements reflect the current views of PickleJar with respect to its operations and future events, and are subject to certain risks, uncertainties and assumptions relating to its proposed operations, including the risk factors set forth herein. Should one or more of these risks or uncertainties materialize or should the underlying assumptions prove incorrect, PickleJar actual results may vary significantly from those intended, anticipated, believed, estimated, expected or planned. In light of these risks, uncertainties and assumptions, any favorable forward-looking events discussed herein might not be realized and occur. PickleJar undertakes no obligation to publicly update or revise its forward-looking statements, whether as a result of new information, future events or otherwise. For a more detailed description of the risk factors and uncertainties affecting PickleJar (NREG), please refer to PickleJar recent Securities and Exchange Commission filings, which are available at www.sec.gov.